Course info

The purpose of this course is to provide students with a comprehensive foundation in the principles and practices of mass communication and journalism. By exploring key concepts such as media literacy, audience analysis, and the evolution of media trends, students will gain a deep understanding of how media operates in society. The course also covers the production processes of various media forms, including print, electronic, and digital media, while examining the impact of advertising and public relations on modern communication strategies. Ultimately, this course aims to equip students with the critical skills necessary to navigate and contribute to the dynamic media landscape, preparing them for future careers in media, journalism, and communication.