HTM 101 SEM 1, 2026/2027

The unit Introduction to Travel and Tourism Management provides a foundational understanding of the travel and tourism industry, its concepts, scope, and significance to individuals, communities, and national economies. It examines tourism as a multidimensional phenomenon involving the movement of people for leisure, business, cultural, educational, and other purposes, while distinguishing key concepts such as tourists, visitors, travel, destinations, and tourism products. The unit also explores the major components of the tourism system, including transportation, accommodation, attractions, travel agencies, tour operators, and hospitality services, and highlights their interdependence in creating satisfactory visitor experiences. Furthermore, it introduces the principles and functions of tourism management, emphasizing planning, organization, marketing, sustainability, customer service, and effective resource utilization. Overall, the unit establishes a conceptual foundation for understanding how travel and tourism are organized and managed, while recognizing the industry's economic, socio-cultural, and environmental impacts and the importance of sustainable practices in its long-term development.